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How to Tell Better Stories with Shane Meeker – 1.9

Updated: Nov 23, 2020

Your audience is busy. Every minute, there are 500 hours of video uploaded to YouTube, 150,000 emails sent, and 3.8 million Google searches.


Your employee audience is not captive – you are competing with possible paramours, an endless online news cycle, and the delight of sneezing panda videos. How can you make your organizational story rise above this noise to claim your audience’s eyeballs for a few precious seconds?


Today on the Internal Comms Procast, storytelling coach, author, speaker, and Procter & Gamble Historian Shane Meeker shares his recipe for great business stories. You’ll learn why stories matter and how great stories can help your business stand out.

Special shout out to this episode's sponsor, Cerkl. With Cerkl Broadcast Digest, send personalized employee news straight to their inbox.



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